Steven J. Son, Ph.D.

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With more than 15 years of trial consulting experience, Dr. Son has conducted hundreds of mock trials, focus groups and mock arbitrations. His consulting experience also includes the development, implementation, and analysis of juror profiling studies, juror attitude surveys and change of venue studies, post-trial interviews, shadow juries, trial monitoring, and witness communication training. Known for his keen eye in identifying dangerous jurors, Dr. Son has assisted counsel in developing and implementing voir dire strategies in over 50 jury selections, over half of which have been asbestos matters, including cases in which non-traditional products are alleged to contain asbestos. He has also conducted over a hundred post-trial juror interviews in these types of cases. Dr. Son frequently works in jurisdictions commonly identified as challenging, such as Los Angeles, Oakland, Philadelphia, Madison County, Cook County, and New York. He has worked in cases spanning the U.S., including U.S. Territories, as well as Canada involving asbestos, antitrust, contract and employment disputes, insurance, intellectual property, products, securities, pharmaceuticals, medical, legal and professional malpractice, personal injury and wrongful death, toxic tort, class actions and criminal litigation.

Dr. Son has a background in interdisciplinary social psychology and experimental psychology, including statistical measurement, research methodology and survey design and analysis. Prior to joining DecisionQuest, his research was directed at the area of psychology and the law; specifically his dissertation analyzed the effectiveness of attorney and judge questioning during voir dire in capital cases. He also performed public opinion survey and media analysis work in support for change of venue.

EDUCATION
University of Nevada, Reno, Ph.D.,
Interdisciplinary Social Psychology

Indiana State University, M.S.,
Experimental Psychology

University of Illinois, Champaign-Urbana, B.S.,
Psychology

SELECTED SPEAKING ENGAGEMENTS
“Voir Dire and Jury Selection,” TIPS/ABOTA National Trial Academy, 2012
“The Psychology of Decision Making,” New York City Bar Association, 2011
“Minimizing your impact in Antitrust cases,” Pennsylvania Bar Institute, 2010
“Witness Preparation,” 2010
“Jury Psychology in Litigation,” 2010
“Preparing Witnesses to Testify,” 2010
“Facebook, Twitter & Blogging…Oh MySpace! Legal Issues with Social Networking Sites,” Pennsylvania Bar Institute, 2009
“Ship of Fools: Fidelity Claims Made By Corrupt Insureds,” American Bar Association, 2009
“Witness Preparation,” 2009
“Jury Selection: Trial of a Felony Case,” Pennsylvania Bar Institute, , 2009
“Jury Selection,” Cumberland County Bar Association, 2008
“Jury Consulting: How to Improve Voir Dire,” Inns of Court, 2008
“Is What You Said What They Heard? Using Psychology to Improve Your Practice,” Maryland State Bar Association, 2006
“Understanding the Importance of Psychology in the Courtroom,” Westmoreland Bar Association, 2005
“How Jurors Really Think,” Pennsylvania Bar Institute, 2005
“How Juries View Technology in the Courtroom,” Inns of Court, 2005
“Trial of a Medical Malpractice Case,” Pennsylvania Bar Institute, 2005